The editorial by Rycroft-Malone and colleagues Research Coproduction: An Underused Pathway to Impact, explores the challenges and opportunities of coproduction to deliver research with impact. We, apply our experience as coproducers of research to present strategies that may accelerate uptake and increase traffic on the road to research impact. In doing so, we emphasise the importance of consistent terminology around coproduction, reporting impact metrics, diversity in research partnerships, …